SEO & PPC Services
Search Engine Optimisation, or SEO, is quite simply a digital marketing technique aimed at improving the rankings of a website for a keyword (or set of keywords) on a search engine results page. Google is the world's most popular website for good reason; people search Google and find what they want - so it is the responsibility of an SEO agency to make sure users find your website next time.
The value of good SEO rankings using white hat (or best practice SEO) methods is significant for any website; whether you are looking for more traffic, more sales/enquiries your ranking on search engines is a key fact in your success. But if you get it wrong or use black hat (or bad SEO practices) then your website can suffer long term damage in terms of rankings - so we always recommend seeking the advice and expertise of a professional SEO expert.
Our SEO Services include:
- Keyword Research and Recommendations
- SEO strategy and Implementation
- Content Strategy and Copywriting
- Link Building
- Social Media campaigns
- Real-Time ranking checks and full reporting
Our SEO Strategy
The key to an effective SEO strategy is good keyword research; quite often the keywords a client wants are not actually the best keywords for their business - so above all we build a strategy with you that achieves all of your goals whilst hopefully finding a few new ones for you...
Pay-Per-Click (PPC) Management
PPC campaigns and management services are part of our full service digital marketing solutions. Most people will be familiar with the PPC advertising running on Google and Yahoo; but we also provide PPC management for Bing, Facebook and Ebay.
PPC is a lot like SEO in some respects, in fact a combined strategy is a very effective marketing tool for any business; but ultimately the majority of PPC campaigns are about bidding on keywords that you think will work for your business. As with SEO, if you get PPC right then you can make a significant contribution to your business/goals - but if you get it wrong it can a costly exercise. So we always recommend seeking the advice and expertise of a professional PPC expert.
Other Digital Marketing Services
- Affiliate Marketing; affiliate management and recruitment
- Email Marketing; design and database building
- Training, learn the basics of SEO and PPC